What about those who don't have war chests?
CarToq.com came out of nowhere to surprise its more established competitors and continues to grow relentlessly
Nitin Srivastava
Co-Founder and CEO
Mindworks Global
Nitin Srivastava is co-founder and CEO of MindWorks Global (MWG), a global content marketing agency. Eight years ago, Nitin started building a global delivery organization at MWG, with a strong bias for technology-enabled content solutions. MWG went on to deliver real-time, domain-specific content solutions to clients in the US, European and Asian markets, including Fortune 500 companies.
An alumnus of IIT Kanpur, Nitin is currently leading the company's transformation into a data-driven, content marketing company, which specializes in solutions for technology/IT, auto, finance and lifestyle verticals.
My contributions
14 articles written
Why digital transformation is so difficult to achieve
The challenges aren't as much about innovation or technology, but unlearning and learning afresh
How not to spend your capital
Scarce capital forces you to think harder about your problems, including potential ones.
Know what not to do as well
Test your hypothesis and consider a what-if scenario where the solution you have decided on, vanishes