Stories, not places, inspire us to travel
Storytelling can help tourism. For travellers seek memories not just photographs
Indranil Chakraborty
Founder
Storyworks
Indranil believes Business Storytelling will be the number one leadership and communication skill of the next decade. Using storytelling in the right manner, business leaders can connect, engage and inspire their teams. We are 22 times more likely to remember a story than disconnected facts. This is how he believes we can harness the natural power of stories to communicate strategy, make them stick, bring values to live and develop the communication capabilities of leaders.
My contributions
21 articles written
Only perfect practice makes perfect
Deliberate practice can make you a natural storyteller
Managing change, a story at a time
Using stories to align employees to new strategies
Untangling messy people issues
People-related issues are complex and unpredictable. Elicit stories about them to understand patterns and design the right interventions
Want to trigger action? Use a story
Stories put facts and data in context. They also engage the listener's emotions, inspiring them to act
Managing knowledge through stories
Stop knowledge from walking out the door
Building a story repertoire
Here’s how you can create your own, easy to recall catalogue of stories for every business context
The ROI of business storytelling
Storytelling has a 28.06 times return on investment!
Overcoming entrenched views
If the story is in their heads, it is hard to change
The gobbledygook generator
Is your communication also clouded with business jargon?